Driving Client Acquisition for Injury Attorneys Through Strategic SEO and Facebook Ads
Key Services:
- SEO Strategy
- Facebook Ads Catalog & Conversion Campaigns
- A/B Testing
- Digital Marketing
Projects Overview:
RyanLLP.com experienced a successful increase in website traffic and conversions by strategically leveraging the Facebook Ads Catalog and conversion campaigns. Through a well-executed A/B testing strategy, we tailored ad copies and promotions to different audience segments, ensuring maximum impact and continuous optimization of our campaigns. Achieved 3 million impressions, and published 66 Ads.
Challenges & Constraints:
- Driving significant ROI in the competitive legal services market, specifically for injury attorneys.
- Expanding reach and engagement on digital platforms for a sensitive and often urgent client base.
- Effectively managing and optimizing a substantial marketing investment.
Project Solution:
- Implemented a comprehensive SEO strategy to enhance organic visibility.
- Developed and executed targeted Facebook Ads Catalog and conversion campaigns.
- Utilized data-driven A/B testing to optimize ad performance across audience segments.
- Achieved 390% ROI, and 650% website traffic increase.
- Achieved 5500 followers.
- Managed a $440k investment.